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Twitter

Tending the Twitter and Facebook Gardens

March 10, 2010
Thumbnail image for Tending the Twitter and Facebook Gardens

Our home of a decade and a half is soon to go on the market. It’s a stressful time. Choosing agents, sprucing up the gardens, patching, painting and packing. All make for challenging times.
Here in Perth, Western Australia it’s officially the start of autumn. It seems no one has told the weather though. A long, [...]

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Why I unlinked my fan Page and Twitter account

November 17, 2009

I recently linked my Facebook fan Page to my Twitter account. The thinking behind the move was simple. First the audiences for both my Page and Twitter accounts are similar making the content of the Page post and tweet relevant in both cases. Second, when I update my Page Facebook creates s tweet giving me [...]

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How to link a Facebook Page to a Twitter profile

October 14, 2009

I’d be lying if I said I didn’t love technology. I do, but sometimes automation goes a step too far. Take Twitter and Facebook integration for example. There’s a whole bunch of people who’ve added applications to their Facebook profiles so that what they tweet shows up as their Facebook status. I’m not a fan.
But [...]

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Perth agent responds to Tweet, averts PR storm

August 13, 2009

I wrote recently about Horizon Realty in Chicago showing us how not to handle criticism on Twitter. Today I bring you a story of an agent from Perth, Western Australia who responded to a negative tweet with style and dignity. The response had a happy ending.
One of the key social media skills for real estate [...]

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Horizon Realty shows how NOT to do social media

July 29, 2009

As reported on Mashable today, US based property management firm, Horizon Realty, have made a major public relations blunder by threatening to sue one of their tenants for US$50 000 over a single tweet. The story unfolds as follows.
On May 12, 2009, Amanda Bonnen, a former Horizon tenant tweeting as abonnen, sent an @ reply [...]

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Twitter – it’s not always the right strategy

June 7, 2009

I recently met with the management team of a sucessful real estate agency in Perth. They’d heard about Facebook and Twitter and had called me in for some advice. But after a brief chat it became clear they just weren’t ready for social media. Sure, I said, jump on Twitter and experiment, but do that [...]

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