Posts tagged as:

Horizon

Perth agent responds to Tweet, averts PR storm

August 13, 2009

I wrote recently about Horizon Realty in Chicago showing us how not to handle criticism on Twitter. Today I bring you a story of an agent from Perth, Western Australia who responded to a negative tweet with style and dignity. The response had a happy ending.
One of the key social media skills for real estate [...]

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Horizon Realty shows how NOT to do social media

July 29, 2009

As reported on Mashable today, US based property management firm, Horizon Realty, have made a major public relations blunder by threatening to sue one of their tenants for US$50 000 over a single tweet. The story unfolds as follows.
On May 12, 2009, Amanda Bonnen, a former Horizon tenant tweeting as abonnen, sent an @ reply [...]

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