A recent article from Mari Smith highlights the dangers of putting all of your marketing eggs in the Facebook basket. Imagine for a moment that you’ve started a Facebook Page, added an attractive landing tab and started building a fan base. You decide to run a competition offering a prize for the best photo uploaded [...]
I’d be lying if I said I didn’t love technology. I do, but sometimes automation goes a step too far. Take Twitter and Facebook integration for example. There’s a whole bunch of people who’ve added applications to their Facebook profiles so that what they tweet shows up as their Facebook status. I’m not a fan. [...]
If you own and manage a small business you’ve probably thought of starting a Facebook business Page. It’s a great way to start building your brand in the fast-growing Facebook community. But if you’re like lots of people in management your time poor. The temptation is to delegate setting up a Page to someone that [...]
It seems that everywhere I go agents are talking about Facebook and Twitter. They’re the next big thing for real estate marketing and provide exciting – not to mention free – ways to generate sales and brand awareness. Many agents are making extensive use of Facebook. It’s fun and frenetic and it’s where the big numbers are. [...]
Not all Facebook applications work on a business page. In fact finding an appropriate application that builds meaningful interaction, and that works on a business page, is a time-consuming task indeed. Applications that can be added to a business page have the words “Add to my Page” in the top left-hand corner of the application [...]
As is often the case with social media, creating a Facebook business page is a relatively simple process. The hard work (and the fun) comes later. The following steps will guide you through the process of starting your first Page. Click on the Ads and Pages button found in the bottom left hand corner of [...]
