I have a passionate interest in what’s happening on my site. I’m especially concerned about a high bounce rate. But first, an explanation. Bounce rate is “the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page.” Or put another way it’s “the percentage of people who [...]
If you’re a newbie blogger you may be wondering what to do next. If so you can’t go far past commenting on other blogs as a sure-fire way to learn the craft. Picture yourself at a barbecue. It’s not your usual crowd so you’re feeling a little nervous, a tad apprehensive. Aside from drinking your [...]
Achieving an appearance on the first page of Google’s organic search results for the term “real estate” is close to impossible; unless of course you own a major national real estate portal or franchise. A check on the Google Adwords’ Keyword Tool shows there were 13 600 000 searches conducted in Australia for the term [...]
Keen to write your first blog post but not sure where to start? Here are a few tips that produce great blog posts every time. Start with an eye-catching heading that captures the essence of your post. Make sure it addresses why a reader should read your post. Keep the content relevant to your readers. [...]
So you’re thinking of starting a real estate blog. How exciting. Want a few tips to help you get started? Let’s go. Register your own domain name. This is your home on the net that doesn’t change, a place where people can find you when they tire with social platforms. Think carefully about your blog [...]
Are you just too busy to tackle social media marketing? Constantly running up against deadlines and demands that make life stressful? In this post I’ll show how real estate agents generate efficiency and momentum by reusing and recycling blog content. In a previous post I mentioned that blogging is the engine room of social media [...]
