How commenting will make you a better blogger

November 13, 2009

If you’re a newbie blogger you may be wondering what to do next. If so you can’t go far past commenting on other blogs as a sure-fire way to learn the craft. Picture yourself at a barbecue. It’s not your usual crowd so you’re feeling a little nervous, a tad apprehensive. Aside from drinking your [...]

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The web’s Top 10 tips for growing your Facebook Page fan base

November 12, 2009

I’ve scoured the Internet for the top 10 tips to help grow your Facebook Page fan base. Here they are in no particular order. “Call your Fan Page a Fan Club and include an invitation to join your Club on your email signature file.” – Mari Smith “The best way to grow your fan base [...]

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25 ways to build your email database

November 11, 2009
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Email is a great way to build relationships. It’s cost effective and, done well, can result in lots of sales inquiry. Here then, are 25 ways to build a database of people keen to hear what you have to say. Add an invitation to subscribe to your e-newsletter on your business cards. And your open [...]

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Planning a Facebook competition? Forget it!

November 10, 2009

A recent article from Mari Smith highlights the dangers of putting all of your marketing eggs in the Facebook basket. Imagine for a moment that you’ve started a Facebook Page, added an attractive landing tab and started building a fan base. You decide to run a competition offering a prize for the best photo uploaded [...]

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Using Facebook Live Feed to get closer to your customers

October 26, 2009

Facebook recently rolled out a new look for the default Home page. While it’s led to the usual threats of a Facebook boycott it creates a couple of excellent opportunities for marketers. The most significant comes from moving Notifications to the News Feed. Notifications – and now News Feed – are highlights of actions taken [...]

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How to link a Facebook Page to a Twitter profile

October 14, 2009

I’d be lying if I said I didn’t love technology. I do, but sometimes automation goes a step too far. Take Twitter and Facebook integration for example. There’s a whole bunch of people who’ve added applications to their Facebook profiles so that what they tweet shows up as their Facebook status. I’m not a fan. [...]

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