From the category archives:

Social Media 101

How to create a great real estate blog post

May 12, 2009

Keen to write your first blog post but not sure where to start? Here are a few tips that produce great blog posts every time.

Start with an eye-catching heading that captures the essence of your post. Make sure it addresses why a reader should read your post.
Keep the content relevant to your readers. Don’t go [...]

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Why social media isn’t right for me

May 11, 2009

Whenever I present to a group of agents about social media marketing there’s always a skeptic or two in the audience. I love that they care enough to turn up and have their say. Unfortunately they’re objections are rarely voiced online so, rather then counter their arguments, I’ll simply list them here and ask for [...]

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A dozen tips for newbie real estate bloggers

April 23, 2009

So you’re thinking of starting a real estate blog. How exciting. Want a few tips to help you get started? Let’s go.

Register your own domain name. This is your home on the net that doesn’t change, a place where people can find you when they tire with social platforms.
Think carefully about your blog topic. Choose [...]

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Too busy for social media marketing?

April 23, 2009

Are you just too busy to tackle social media marketing? Constantly running up against deadlines and demands that make life stressful? In this post I’ll show how real estate agents generate efficiency and momentum by reusing and recycling blog content.
In a previous post I mentioned that blogging is the engine room of social media content [...]

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Real Estate Agents: Why Social Media Marketing is Important

April 21, 2009

I’m going out on a limb here. Social media is essential to your real estate career. To embrace it is to embrace not just a new way of marketing, but a completely new way to think about your business.Think I’m being a little gushy? Well take a look at these examples before you make up [...]

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Ten tips for maintaining a great Facebook business page

April 21, 2009

Are you thinking of starting a Facebook business page? Here are 10 tips that will help make your page a hit.

Add value to your fans by sharing great content. Share a YouTube video, a link to your latest blog post or a comment about a relevant breaking news story. Before hitting the submit button ask [...]

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