Whenever I present to a group of agents about social media marketing there’s always a skeptic or two in the audience. I love that they care enough to turn up and have their say. Unfortunately they’re objections are rarely voiced online so, rather then counter their arguments, I’ll simply list them here and ask for your thoughts.
Here goes:
- I don’t have time for blogging, Twitter and Facebook. I’m already too busy.
- Twitter is for twits.
- Facebook and Twitter are full of uninformed, puerile drivel.
- I haven’t got time to sit on the Internet all day.
- Who’s going to listen to what I’ve got to say anyway?
- I’m too old for this stuff. I’ll leave it to the kids.
- None of my friends are on Facebook.
- The people in my area aren’t into this stuff. They want to talk to a real person.
- I haven’t heard of anyone doing any business from Facebook.
- It’ll never replace home opens.
- I like to use the phone.
- Isn’t Twitter going broke? These sites can’t make any money.
- I wrote a blog once, but I didn’t get any comments. It doesn’t work.
- It’s all just a fad.
- You don’t really believe this stuff works do you?
- How can you list a house on Facebook?
- It’s only good for teenagers with nothing better to do.
- CEO’s and managers don’t do this stuff, they get a flunky to do it.
- I’ve got better things to do.
- You wait, Facebook will go down the tubes; just like MySpace.
- It’s all just too self-indulgent. No-one wants to know what I ate for lunch.
- Show me that it pays off, then I might get into it.
- You can’t say anything worthwhile in 140 characters.
Have I missed any? Which ones resonate for you and why? What myths are evident in these objections? What misunderstandings do they highlight? Which are accurate? Over to you.
Photo credit: Marcin Chady on Flickr

